Book Promotion

Becoming an authorpreneur is a necessary part of the book publishing process. This group is a place where you can exchange ideas for book promotion and keep up to date with new developments in the digital age. 

Members: 291
Latest Activity: Aug 19, 2018

Writers are born, but successful writers are entrepreneurs. If you are pursuing traditional publishing you need a platform. Writing is a craft but publishing is a business.

If you are an indie publisher you will want to plan ahead for a book launch. We recommend the Secrets to a Successful Book Launch Toolkit.  

Well worth the small investment. 

Click here to view more details

Let us know if you have other tools to recommend.

Discussion Forum

Possible promo for all of us

Started by Ana Holub Feb 28, 2018. 0 Replies

I got an email from these folks today. Let's check it out and see whether it seems like a good place to get the word out about our work:

When is the right time to hire a publicist?

Started by Deborah Herman. Last reply by Andrew Caldwell Apr 22, 2016. 9 Replies

Have any of you hired publicists and have they been effective? Have they also worked with you with your online presence? I am curious about this because I am now a micro publisher and have spoken with a few publicists about what they offer. One does…Continue

Holiday Gift Lists?

Started by C.L. Fornari. Last reply by Allen Klein Oct 13, 2014. 6 Replies

Anyone have suggestions for getting a book included in a holiday gift suggestion list in newspapers or online? Any connections or leads you might pass on to a fellow writer? My publisher, St. Lynn's Press, specializes in books that make good gifts…Continue

Ready for next steps

Started by Jerry Waxler. Last reply by M.W. Sinclair Jul 3, 2014. 1 Reply

I have been lurking here for years, and I'm ready to come out of the shadows and do more work with book promotion. Here's my story.Last year I published Memoir Revolution, a book about the power of memoirs to change the world. The book received…Continue

Comment Wall


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Comment by Ronald R. Hanna on December 16, 2015 at 1:11pm

Greetings all.  Been out for a while (of course, writing) and as regards promotionals:  My novel before the most recent one was concerning crime and punishment, the commercial prison industry and the mindset of many present and former prisoners.  When I initially published "Hustling Backwards," I tried to get it into some the libraries of the some-262 prisons across the nation.  Sent an email to the Head Librarian, Federal Bureau of Prisons and she told me to query the head librarians of each prison!  I visited the FBP web site, saw listings of all the prisons.  Time consuming, but cut and paste each email addy into an open Word doc, crafted my initial letter, sent it to about 50 at a time.  Thus far, a few single sales and, as I publish through Amazon's Createspace, saw one morning that 15 of my 16 (then) novels had been purchased overnight.  Clear indication that ONE prison had taken my suggestion and stocked up on all (except one) of my novels!

Comment by Freda Hansburg on December 16, 2015 at 12:41pm

Thank you all for your helpful responses and suggestions.

Comment by Kathy Meis on December 15, 2015 at 3:14pm

Another way to get the attention of reviewers and agents is to engage with them on social media. There are hundreds (if not thousands) of agents on Twitter. You can make dedicated Twitter lists of agents and reviewers who work with your genre, then engage with them socially. Via, authors share book bubbles (like this one: with agents and reviewers both socially and through email. Hope this helps! 

Comment by JEN Garrett on December 15, 2015 at 2:21pm

Freda, one idea is slip in a teaser while connecting to popular ideas through social media. For example, say your thriller doesn't have any vampires or zombies, so you post a picture of a zombie and say something like "Mr. X in my new thriller is even scarier than this."

Comment by Freda Hansburg on December 15, 2015 at 2:10pm

Thanks, Linda.  Exactly what I was hoping to hear!

Comment by Linda Loegel on December 15, 2015 at 1:56pm

Freda, By all  means start hyping your novel via teasers. They tell you to build a platform just FOR this reason. You need to start hyping your book months before it's available.  Best of luck to you. Linda

Comment by Freda Hansburg on December 15, 2015 at 1:38pm

Hi!  Looking for input on a question.  While I pitch my new thriller, Tell On You to agents, is it acceptable to hype the novel via teasers on my website and social media pages?  Or is that a no-no?  If I don't find representation, I'll self-publish.  Would welcome input on what's appropriate.  Thanks!

Comment by Kelli Stuart on October 10, 2015 at 3:14pm

Hi all!

My first novel, a historical fiction story based on true events, is scheduled to release on June 27, 2016. I am currently knee deep in figuring out marketing, and I feel like I'm wandering in the dark a bit. Any advice?

The publisher has asked that I send them a list of potential endorsers and influencers for the book, so I'm trying to put that together, but I don't really know where to start to find the right people. Influencers are easy enough, but endorsers have me a little stressed out. I'm open to any and all advice! Thanks so much!

Comment by Tamilyn A Banno on October 6, 2015 at 4:49pm

Glad to be a part of this group! Getting ready to launch my new website to help promote retreat planning products ( and my recent Amazon #1 best seller "The Momentum Factor" (leadership, team motivation, team building, retreats) Would like to find an agent -or help- with getting book into Direct Selling Association. 

Comment by Paula Andrea Pyle on July 16, 2015 at 1:17pm

Hello, Robert! Glad to see you, again! I'm looking forward to being part of this group. It should be a lot of fun. Best to you and everyone on this interesting, informative and intriguing site.


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